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Showing courses featuring “Ayeshah Abuelhiga”

Brand Building

5 Sections17m total

When and How to Build a Personal Brand for a CPG Business

Ayeshah Abuelhiga, founder/CEO of Mason Dixie, breaks down how to decide if a personal brand makes sense for your CPG business, when to let the product lead, and how to build a brand presence that feels authentic and drives meaningful growth.

Leading With Culture: Developing Teams That Work

Hiring & Leadership

10 Sections32m total

Leading With Culture: Developing Teams That Work

Featuring Ayeshah Abuelhiga

Ayeshah Abuelhiga, founder/CEO of Mason Dixie, explains how to use culture as a business strategy — to improve efficiency, collaboration, and trust.

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Nov5

GRAS Under Pressure: What FDA’s Proposed Rule Means for Functional Foods and Beverages

Nov10

When and How to Build a Personal Brand for a CPG Business

Leading With Culture: Developing Teams That Work

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GRAS Under Pressure: What FDA’s Proposed Rule Means for Functional Foods and Beverages

Profit Under Pressure: A workshop for Amazon.com P&L Owners

Smart Innovation: How to Grow Without the Guesswork

How to Turn Trial Into an Everyday Routine

Flavor vs. Function: How to Get the Balance Right

When and How to Build a Personal Brand for a CPG Business

Leading With Culture: Developing Teams That Work

GRAS Under Pressure: What FDA’s Proposed Rule Means for Functional Foods and Beverages

Profit Under Pressure: A workshop for Amazon.com P&L Owners

Smart Innovation: How to Grow Without the Guesswork

How to Turn Trial Into an Everyday Routine

Flavor vs. Function: How to Get the Balance Right

Be Informed, Spot Opportunities, Stay Competitive