Smirnoff releases new cocktail recipes to celebrate the launch of Chief Vibes Officer Troye Sivan’s new track ‘Party’
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Smirnoff, the world’s No.1 vodka, unveils four new cocktails inspired by Troye Sivan’s new single ‘Party’. The cocktails, designed to help fans release the party spirit, are named after iconic lines from Troye’s new track.
Launched at an exclusive listening party during London Fashion Week, guests enjoyed an early listen of Troye's highly anticipated new single as they sipped Smirnoff cocktails perfectly paired to the music.
Troye Sivan commented:
“My new single is all about celebration and the fun that comes from partying wherever you are or whoever you’re with. Whether you’re in the club, at someone’s house or partying on the way to the party, the new Smirnoff cocktails are perfectly paired and prove that there really is a drink for every party occasion."
Crafted to demonstrate that any moment has party potential, the deliciously original cocktails have been created to mirror the party vibe from Troye’s latest release with four unique recipes designed to celebrate the whole night:
Party In The Club – Smirnoff 21, Elderflower and Orange Blossom Water collide with glitter disco ice balls and an edible red lip garnish in this party cocktail that glows under UV light.
Party At My House – A twist on the mule with a hot honey foam and pick your own charcuterie garnish in honour of the humble yet iconic house party nibble.
Party In The Day – Tropical pineapple and coconut slushie topped with a cold Smirnoff ice brings warm summer day vibes with long strolls in the park or lively BBQ celebrations.
Party On The Way To The Party – The iconic red solo cup filled with Smirnoff 21 and topped with lemon-lime soda is a reminder that sometimes the journey is as much of a party as the destination.
Exclusive content from the ‘Party’ music video showing Troye celebrating his return from battle with Smirnoff will drop across Smirnoff social channels along with exclusive recipe cards and details on how to make the new cocktails at home.
Drop by the Smirnoff Instagram page for more details.
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