Evergreen Expands Beyond Waffles with Launch of New Frozen Pancakes
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September 8, 2026 [CHICAGO, IL] - Evergreen, the frozen breakfast brand redefining clean convenience, has launched pancakes, expanding beyond its original waffle portfolio with two new innovations: Thick & Fluffy Pancakes and Protein Pancakes. Now available nationwide at retailers including Whole Foods Market, Evergreen Pancakes bring the brand’s commitment to reimagining frozen breakfast to a new category, combining craveable taste and convenience with meaningful nutrition and recognizable ingredients, without conventional shortcuts.
A Better Take on a Breakfast Classic
Evergreen’s Thick & Fluffy Pancakes put a better-for-you spin on a family favorite, made with ingredients families can feel good about.
Among the top three frozen pancake brands in the SPINS MULO channel over the past 52 weeks, Evergreen stands apart with a differentiated ingredient and nutrition profile. While leading competitors use ingredients such as high-fructose corn syrup, soybean and/or canola oil, and emulsifiers like mono- and diglycerides, Evergreen is Certified Non-UPF and made with 100% whole grains, eggs, avocado oil and a hidden veggie blend including zucchini and carrot.
When adjusted for serving weight, Evergreen delivers nearly 50% more protein (9g vs. ~6.2g), nearly 5x the fiber (5g vs. ~1g), and 25% less added sugar (9g vs. ~12.3g) than the leading frozen pancake brand in the SPINS MULO channel over the past 52 weeks. Evergreen brings whole grains, hidden veggies, protein and fiber together in a convenient frozen breakfast.
Available in Homestyle, Blueberry, and Chocolate Chip, these pancakes are light, fluffy and designed to deliver the nostalgic taste and texture families expect from pancakes with the simple ingredients Evergreen is known for. Thick & Fluffy Pancakes are available nationwide at Whole Foods Market and Fresh Thyme starting at $6.49 per box.
Protein Pancakes Without the Protein Powders
Following the successful launch of Evergreen’s Protein Waffle in July 2026, the brand is bringing the same real-ingredient, protein-forward approach to pancakes. Evergreen is currently the only nationally-available frozen Protein Waffle and Pancake brand at retail where the majority of its protein comes from Greek yogurt and eggs - not protein powders or isolates commonly used in the category.
Evergreen Protein Pancakes deliver 15g of protein per serving and are made with the brand’s simple ingredient philosophy. They are also Certified Non-UPF, offering families a protein-rich breakfast option without relying on conventional protein shortcuts, meeting a clear consumer preference.
Protein Pancakes are available nationwide at Whole Foods, ShopRite and Fresh Thyme in the Homestyle flavor for $7.49 per box.
Meeting a Growing Demand for Better Frozen Breakfast
The launch comes as consumer demand continues to grow within the frozen pancake category, which has increased 6.8% in dollar sales over the latest 52 weeks, according to SPINS data. Evergreen’s expansion into pancakes builds on the momentum of its growing waffle portfolio while giving families more options.
“I’m incredibly excited about our pancake launch. They solve a problem I know firsthand: my kids love pancakes, but making them from scratch on a weekday morning just isn’t realistic. And for Evergreen, pancakes mark an important inflection point. We started by reinventing the frozen waffle, but today we’re building a broader frozen breakfast platform designed for the modern family.”
The pancake launch marks the latest milestone in a period of significant growth and innovation for Evergreen. Following the debut of its Protein Waffle, the brand has become the official breakfast of back-to-school and continues to challenge traditional thinking around what frozen breakfast can be.
Evergreen was recently named the 169th fastest-growing private company in America and the 10th fastest-growing food & beverage company on the 2026 Inc. 5000, reporting nearly 2,000% growth over the last three years.
About Evergreen
Evergreen has been making breakfast better since 2020. Founded by a busy mom who wanted a better breakfast for her kids, Evergreen offers craveworthy breakfasts made from simple, high-quality ingredients. Available in more than 8,500 stores nationwide, Evergreen can be found at Whole Foods Market, Sprouts, and select Target, and Kroger locations.
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