Chlorophyll Water Now Available on Hungryroot
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Pioneer of the Chlorophyll Category and America’s First Bottled Water to Pass Clean Label Project Certification Expands Digital Grocery Footprint
NEW YORK, NY — Chlorophyll Water, pioneer of the chlorophyll category and the first bottled water in the United States to pass Clean Label Project Certification, is now available on Hungryroot, the personalized grocery service known for making healthy eating easier, more convenient, and more customized.
The launch marks another major step in Chlorophyll Water’s continued expansion across better-for-you retail, e-commerce, social commerce, and grocery delivery channels, bringing its plant-powered hydration to more health-conscious consumers nationwide.
Hungryroot curates nutritious groceries and helps customers discover foods and beverages that fit their lifestyle, preferences, and routines. The platform’s focus on convenience, personalization, and better-for-you products aligns closely with Chlorophyll Water’s mission to make clean, functional, plant-powered hydration more accessible.
“We’re incredibly excited to launch Chlorophyll Water on Hungryroot,” said Matt Levine, Founder of Chlorophyll Water. “Hungryroot has built a powerful platform for consumers who want healthier options without sacrificing convenience. As demand for Chlorophyll Water continues to grow across digital, retail, and social commerce channels, Hungryroot helps make the brand even more accessible to consumers looking for clean, functional products that fit seamlessly into their daily routines.”
Chlorophyll Water is ultra-purified water enhanced with chlorophyll from alfalfa and fortified with essential vitamins A, B12, C, and D. Known for its crisp, refreshing taste with subtle lemon and spearmint, Chlorophyll Water offers a Clean Label Project Certified, plant-powered hydration experience for consumers seeking better-for-you beverage options.
As a pioneer in the chlorophyll category, Chlorophyll Water is positioned at the center of a fast-growing chlorophyll movement. The chlorophyll market is projected to grow 56% faster than the coconut water market and 40% faster than the bottled water market by 2030, reflecting increasing consumer interest in functional, plant-based hydration.
The Hungryroot launch comes as Chlorophyll Water continues to see strong momentum across retail, e-commerce, and social commerce. The brand was recently ranked in the “Top 1% on TikTok Shop” and recognized as one of the platform’s Top Food & Beverage Shops, placing #203 in Total GMV and #208 in Video GMV on TikTok Shop’s “Top 5,000 Food & Beverage Shops” list. The recognition highlights Chlorophyll Water’s rapid growth across social commerce, creator-driven product discovery, video commerce, and retail demand.
Chlorophyll Water was also named “2026 Top Trending Brand” by Spate Market Research, an AI-powered consumer trend analytics platform, after being selected from thousands of brands tracked by Spate’s Popularity Index. Dubbed “The Chlorophyll Water Phenomenon,” Spate recognized the brand for standout cross-platform momentum, including +229% year-over-year growth on TikTok, +62.9% year-over-year growth in Google Search, and +70% year-over-year growth in Instagram posts.
Spate’s research also found that TikTok views for “Chlorophyll Water” increased by +1.6 million year-over-year, representing +473.8% growth. Detox-related searches tied to Chlorophyll Water reached +88.3K, growing +806.8% year-over-year, while energy- and focus-related searches reached +79.7K, with growth of more than 1,000% year-over-year. The broader chlorophyll movement now generates approximately 2 million weekly TikTok views across 15.4K posts, with hashtag activity tied to #chlorophyll and #chlorophyllwater surpassing 1 billion views—underscoring the growing consumer demand, digital momentum, and excitement surrounding Chlorophyll Water’s launch on Hungryroot.
“This launch reinforces what we are seeing across every channel,” Levine added. “Consumers are discovering Chlorophyll Water online, asking for it in stores, and making it part of their daily routine. Hungryroot is a great partner to help meet that online demand, expand our digital grocery presence, and introduce Chlorophyll Water to even more consumers looking for clean, functional hydration.”
In addition to its digital momentum, Chlorophyll Water continues to earn recognition across retail, wholesale, and e-commerce channels. The brand was ranked #9 out of 90,000 brands on RangeMe’s Top Food & Beverage Brands list, named an “Emerging Brand of the Year” finalist by the California Grocers Association, and selected as a “Ones to Watch” finalist by The Beverage Forum. Chlorophyll Water was also recently chosen as one of just 100 brands worldwide to compete for “Emerging Brand of the Year” at Kroger’s Nourishing Change Conference, awarded “Top Shop” on wholesale platform Faire.com, and labeled “Amazon’s Choice” on Amazon.
Chlorophyll Water is currently available through leading online platforms including Amazon, TikTok Shop, ChlorophyllWater.com, and now Hungryroot, as well as leading retailers nationwide including select Walmart locations, Wegmans, Meijer, GIANT, Whole Foods Market Northeast, Erewhon, Bristol Farms, Pavilions, Earth Fare, Hy-Vee, Harris Teeter, Nugget Market, Harmons, Town & Country, Happier Grocery New York, and Nude Miami, among many others nationwide. The brand is also available at health-focused grab-and-go locations such as Pura Vida Miami, E+Rose, Pink Carrot, 3Natives, Parakeet Cafe, and Pure Green.
Chlorophyll Water is available now on Hungryroot.
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