Unhinged
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Always Unhinged is a functional nutrition bar brand offering chef-crafted, caffeine-infused protein bars designed to replace the need for separate coffee and protein snacks. The company's flagship product line combines 75mg of natural caffeine sourced from coffee fruit extract and coffee powder — roughly equivalent to one espresso — with a multi-source protein blend delivering 11–14 grams of protein per bar. The bars also contain 7–8 grams of fiber, primarily from chicory root, and are formulated with L-theanine to promote a smooth energy curve without the crash typically associated with caffeinated products.
The bars are chef-crafted by head chef Matt Paine and are positioned at multiple use occasions: as a morning meal companion, a midday energy solution replacing the 3pm coffee run, and a pre-workout snack. Current flavors include Chocolate + Coffee, Peanut Butter + Chocolate, and Salted Caramel. The product has received the Superior Taste Award 2026 from the International Taste Institute in Brussels, signaling competitive sensory quality.
From an ingredient standpoint, Always Unhinged emphasizes clean-label formulation. The bars use almond butter as a primary ingredient, whole dates as a natural sweetener, MCT oil from coconut, and a whey protein blend comprising whey protein concentrate, whey protein isolate, milk protein isolate, and soy protein crisps. The company explicitly avoids sugar alcohols (erythritol, maltitol, xylitol), seed oils, artificial preservatives, and synthetic stimulants. The bars are gluten-free and contain only 2 grams of added sugar, with sweetness balanced through allulose, monk fruit extract, and stevia leaf extract.
The brand sells direct-to-consumer through its own website with a subscription model offering 10% savings, free shipping on orders over $60, and flexible skip/pause/cancel terms. A 30-day money-back guarantee is standard on first orders. The bars are also available on Amazon. For B2B and office procurement, Always Unhinged offers case purchases of 72 bars, invoice-based ordering, and net-30 payment terms, targeting workplace kitchen stocking and team wellness use cases.
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