Uncracked

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About

Uncracked is a food technology company specializing in seaweed-based functional foods and clean-label algae products. The company creates nutrient-dense sea moss gels and functional ingredients derived from macroalgae, positioning itself as a pioneer in ocean-based nutrition. Their product line includes various flavored sea moss gels such as Pure, Mango, Blue Spirulina, Strawberry-Beet, and Pineapple Ginger varieties, all priced at $36 each. Uncracked focuses on providing bioavailable vitamins, minerals, and antioxidants through their seaweed superfoods, which contain over 92 of the 102 essential minerals the human body needs including iodine, magnesium, calcium, potassium, zinc, and selenium. The company serves health-conscious consumers seeking clean-label alternatives to synthetic additives and supplements. Their proprietary SeaStack technology enables them to unlock seaweed's potential as natural thickeners, nutrient boosters, and functional ingredients for the food and beverage industry. Uncracked targets the growing market of consumers interested in marine superfoods, gut health, immune support, thyroid function, hydration, recovery, and natural energy solutions. The company operates from San Francisco and positions itself as building the first algae consumer company, making ocean nutrition accessible for everyday wellness. Their products are marketed as versatile whole foods that can be incorporated into smoothies, teas, baking, and various recipes, supporting the functional food trend in the consumer packaged goods industry.

Services & Capabilities

Uncracked specializes in developing functional clean-label solutions from seaweed and macroalgae for the consumer packaged goods industry. Their core capabilities include proprietary SeaStack technology for creating natural thickeners, nutrient fortifiers, and functional ingredients that replace artificial additives in food and beverage products. The company produces ready-to-consume sea moss gels and develops seaweed-based ingredients for manufacturers seeking clean-label alternatives. They offer expertise in marine superfood formulation, bioavailable mineral extraction from algae, and functional food product development. Uncracked serves as both a direct-to-consumer brand and a B2B ingredient supplier, particularly focused on plant-based and health-focused CPG companies looking to incorporate ocean-derived nutrition into their products. Their capabilities extend to recipe development, showing how seaweed can be integrated into everyday foods from baked goods to beverages, positioning them as innovation partners for brands seeking sustainable, nutrient-dense ingredient solutions.

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