Total Ingredients

Total Ingredients is a transparent, live-pricing digital procurement platform for organic and certified raw ingredients, operating as a 100% owned enquiry platform of Tru Herb. Headquartered and warehoused in California, the company serves procurement teams in the FMCG and pharmaceutical industries by eliminating the inefficiencies of traditional ingredient sourcing — opaque pricing, slow documentation, inconsistent quality, and lengthy lead times. The platform offers access to 500+ certified raw materials with real-time pricing, live stock availability, and instant order placement, enabling buyers to complete what once took days in a matter of minutes. Total Ingredients was founded on the premise that buying high-quality ingredients should be as straightforward as any modern e-commerce transaction. By sourcing products directly and distributing from its California warehouse, the company removes unnecessary intermediaries, keeping quality high and costs competitive. Its direct supply model ensures premium ingredients reach customers quickly, without international shipping delays or unpredictable lead times. One of the platform's key differentiators is its flexible minimum order quantities (MOQs), starting as low as 25 kg, making it accessible to businesses of all sizes — from startups testing new formulations to established brands scaling production. Customers can order samples, approve them, and convert to bulk orders all within the same platform, streamlining the procurement workflow significantly. The company reports that its clients have reduced sourcing time by over 70–80%, often consolidating work that previously required multiple staff members into a single-person operation. Every order includes full documentation — Certificates of Analysis (CoAs), certifications, and expiry dates — and comes in consistently sealed 25 kg standard bags. The platform also supports reorder management and batch tracking through a centralized dashboard. Financial flexibility is built into the model as well, with Buy Now, Pay Later options, tiered pricing structures for higher-volume orders, and next-order discounts of up to 25%. Total Ingredients holds multiple globally recognized certifications including FSSC 22000, ISO, GMP, FSSAI, Halal, Kosher, and USDA NOP Organic, affirming its commitment to food safety and quality standards. The platform primarily serves procurement managers and product development teams across India and the United States, with a growing client base in the natural products, nutraceutical, and food manufacturing sectors.