SODI LLC

Sodii Hydration is an Australian consumer health and wellness brand specializing in electrolyte-based hydration drink mixes. Positioned as Australia's highest-rated electrolyte product, the company produces purposefully formulated hydration sachets designed to deliver true, effective hydration for active individuals and everyday consumers alike. Their flagship products are single-serve electrolyte sachets that combine key electrolytes with natural ingredients, offering a low-carbohydrate profile of less than 0.8 grams per serve. This makes their products suitable for consumers following low-carb, keto, or health-conscious dietary lifestyles. Sodii's product range includes flavors such as Salty Citrus, and is available in sample packs as well as larger retail formats, catering to both first-time buyers and loyal customers. The brand emphasizes a 'purposefully salty' formulation approach, reflecting a commitment to optimal sodium and electrolyte ratios that support hydration and physical recovery. Their products are marketed for daily hydration, athletic performance, and recovery, targeting a broad demographic that includes fitness enthusiasts, athletes, and general wellness consumers across Australia. Sodii operates a direct-to-consumer e-commerce model, offering free shipping thresholds and express shipping options to customers throughout Australia, demonstrating a strong domestic retail focus. The brand's emphasis on natural ingredients, minimal carbohydrates, and science-informed electrolyte formulation positions it competitively within the rapidly growing Australian functional beverage and sports nutrition market.