Shottys

Shottys is a US-based alcoholic beverage brand specializing in prepackaged, ready-to-consume shots designed for convenience and social occasions. The company produces a diverse lineup of party-ready alcoholic shots across more than 20 flavors, eliminating the need for preparation or mixing. Its core product categories include Gelatin Shots, Green Tea Shots, Lemon Drop Shots, and Seltzer Bombs, each crafted to replicate popular bar-style drinks in a portable, single-serve format.

Each Shottys product comes in a 50ml cup with a peel-and-squeeze delivery format, making them highly accessible for parties, bars, events, and on-the-go consumption. The Gelatin Shots carry a 12.5% ABV, while the Green Tea Shots, Lemon Drop Shots, and Seltzer Bombs range from 15% to 20% ABV — positioning the brand in the premium, higher-ABV segment of the ready-to-drink (RTD) market.

The Green Tea Shot variant is made with barrel-aged American Whiskey with hints of peach, lemon, and lime — a nod to one of the most popular mixed shots served in bars nationwide. The Lemon Drop Shot is crafted with premium vodka and features sweet and tangy lemon flavors. Seltzer Bombs are designed as drink enhancers, intended to be added to hard seltzers, sodas, energy drinks, or other beverages to increase both flavor intensity and alcohol content.

All products are manufactured in the USA, reinforcing a domestic production commitment that appeals to retailers and distributors seeking American-made alcoholic beverage brands. The company targets the party and entertainment market, positioning its products as a convenient alternative to homemade jello shots and a fun, approachable option for consumers seeking bar-quality shots without the bartender. The brand voice is playful and humor-forward, with the tagline "Be the Party Hero®" and the instruction set "Peel, Squeeze and Party!®" underscoring its positioning as a social, occasion-driven product.

Shottys competes in the rapidly growing RTD alcoholic beverage and prepackaged shot segment, appealing to event hosts, bar and liquor retail buyers, and consumers seeking low-effort, high-impact drink options for sporting events, concerts, parties, and gatherings. The brand's multi-SKU lineup, broad flavor range, and consistent ABV options make it suitable for both off-premise retail channels and on-premise bar and hospitality placements.