Revelry Brands

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About

Revelry Brands is a Boulder, Colorado-based private equity investment firm founded in 2009, focused on providing growth-stage capital and hands-on operational support to innovative businesses in the natural foods and consumer products sectors. The firm targets unique, high-potential companies with authentic brand stories, strong management teams, and proven track records in the lifestyle and natural products space. Unlike traditional financial investors, Revelry Brands differentiates itself by embedding operational expertise directly alongside its investment capital, functioning as a true business partner rather than a passive financier. This approach is designed to accelerate growth for companies that are not only seeking funding but also strategic guidance from experienced operators who have built and scaled consumer brands themselves. The firm was founded by Brendan Synnott, a serial entrepreneur best known as the co-founder and former CEO of Bear Naked, the natural granola brand that was eventually acquired by Kellogg's. Synnott also co-founded EVOL, a frozen food brand rooted in clean, natural ingredients. His direct experience in building LOHAS (Lifestyles of Health and Sustainability) lifestyle brands from the ground up informs the firm's investment thesis and portfolio management philosophy. Co-Founder and Managing Director Megan Bent brings financial and strategic consulting expertise, having worked with The Parthenon Group, a leading strategy consulting firm. Together, the leadership team combines entrepreneurial credibility with financial discipline, offering portfolio companies a rare combination of resources. Revelry Brands' portfolio has included notable natural and lifestyle consumer brands such as Little Secrets, PACT, and I and Love and You, reflecting the firm's consistent focus on mission-driven, health-conscious, and values-aligned consumer products companies. The firm's investment focus spans food and beverage, personal care, and pet products within the broader natural and organic consumer goods landscape. Revelry Brands is particularly well-suited to work with emerging brands at the growth stage — companies that have validated their concept and customer base but require both capital and experienced leadership to scale distribution, optimize operations, and build lasting brand equity in competitive retail and e-commerce channels.

Services & Capabilities

Growth-Stage Private Equity, Operational Consulting, Brand Strategy, Natural Foods Investment, Consumer Products Investment, Board Advisory

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