Reach Public Relations

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About

Reach Public Relations is a boutique public relations agency with over 20 years of experience specializing in media relations for natural food brands and consumer packaged goods companies. The agency focuses on increasing consumer brand awareness, establishing industry recognition, and boosting sales for their clients through strategic earned media campaigns. Their comprehensive services include media relations spanning national news websites, magazines, TV shows, regional publications, and trade outlets, helping clients leverage earned media results as effective sales tools. As a communications partner, they provide PR advice and support including copywriting for marketing materials, pursuing award opportunities, and handling customer service inquiries. The agency also offers influencer marketing services, researching, vetting, and building relationships with brand-aligned partners ranging from registered dietitians to established Instagram personalities. Reach Public Relations has worked with notable clients in the natural food space including Once Again, Dandies, and Zoup, securing placements in major media outlets such as The Today Show, Good Housekeeping, and SELF.com. Led by President Shaina Ostroff, the team takes pride in understanding each brand inside and out to serve as effective messengers, with a philosophy that client passion and success drives their own success. The agency serves as a strategic extension of their clients' marketing teams, providing custom proposals and comprehensive support to complement existing marketing goals in the competitive natural food and CPG marketplace.

Services & Capabilities

Media relations for natural food and consumer packaged goods brands, including national and regional media placements, trade publication coverage, influencer marketing campaigns with registered dietitians and social media personalities, communications consulting, copywriting for marketing materials, award opportunity pursuit, and strategic earned media campaign development. Serves as communications partner for CPG companies seeking to increase brand awareness and industry recognition.

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