MORIHAKU CONFECTIONERY LTD.

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About

Morihaku Confectionery Ltd. is a Japanese confectionery manufacturer specializing in traditional rice crackers (arare), jellies, and chocolate confections. Founded with the philosophy of 'creating unexpectedness and fun that the times demand,' the company uses 100% domestic glutinous rice and maintains traditional manufacturing methods while developing innovative flavors. Their product portfolio includes unique arare varieties such as spicy shrimp chili oil, butter chicken curry, shrimp mentaiko mayonnaise, corn, olive & olive, lemon, almond, cheese, and yuzu salt koji flavors. The company also produces fruit jellies popular across all age groups and smooth chocolate confections. Morihaku operates with JFS-B Ver2.0 food safety management standards and serves both domestic and international markets, including participation in trade shows in Dubai and the United States. Their manufacturing facility is located in Hashima, Gifu Prefecture, with an adjacent retail store offering direct sales. The company emphasizes quality ingredients, traditional craftsmanship, and innovative flavor development to meet evolving consumer preferences in the confectionery market.

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Traditional rice cracker (arare) manufacturing using 100% domestic glutinous rice, innovative flavor development for confectionery products, fruit jelly production, chocolate confection manufacturing, JFS-B Ver2.0 certified food safety management, international market expansion capabilities, direct-to-consumer retail operations, seasonal gift packaging and catalog production, custom confectionery development, and export operations to international markets including Middle East and North America.

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