Lucky Day
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About
Lucky Day is a US-based food brand specializing in dairy-free, vegan ice cream made from organic, whole-food ingredients. Founded on the premise of creating a gut-friendly frozen dessert that avoids the highly processed additives common in the category, the company produces a line of plant-based ice creams centered on hemp seeds as the primary base ingredient. Hemp was selected for its nutritional profile — a plant-based protein source high in fiber and Omega-3 fatty acids — as well as its functional role in delivering a uniquely creamy texture without the need for gums, artificial sweeteners like erythritol or inulin, or other highly processed stabilizers.
All Lucky Day products are formulated to be free of the most common allergens and dietary concerns: dairy-free, tree nut-free, peanut-free, egg-free, soy-free, sesame-free, gum-free, and gluten/wheat-free, making them accessible to a wide range of consumers with dietary restrictions. The entire product line is certified vegan. Sweetening is achieved through organic maple syrup, which is sourced from bird habitat-friendly operations, and flavoring relies on certified organic vanilla sourced directly from farmers in Madagascar.
A notable differentiator is the brand's commitment to manufacturing inclusions — such as cookie bites and brownie bites — entirely in-house and from scratch. These inclusions, including snickerdoodle cookie bites made from whole seeds, maple syrup, and cinnamon, are baked internally to maintain supply chain control and minimize cross-contamination risk. This vertical approach to inclusion production is uncommon in the frozen dessert category and underscores the brand's focus on ingredient integrity.
Lucky Day sources its dark chocolate from Raaka, a Brooklyn-based direct-trade chocolatier whose award-winning chocolate uses only cacao and maple sugar. Sunflower seed butter, derived from naturally regenerative sunflower crops and rich in magnesium and vitamin E, serves as an additional core ingredient across select flavors. All seeds used are North American-grown and inherently regenerative in their cultivation.
The company manufactures all of its products in the USA and uses plastic-free packaging. Its ingredient sourcing philosophy prioritizes organic, non-GMO inputs cultivated without synthetic pesticides or fertilizers. Lucky Day targets health-conscious consumers, those with food allergies or intolerances, and vegan shoppers seeking a clean-label frozen dessert option in the premium ice cream segment.
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