Lost Woods Whiskey
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Lost Woods Whiskey is a Minnesota-based craft spirits company founded in 2018 by outdoorsman and entrepreneur Tom Schaeppi. The company specializes in American Single Malt Whiskey, producing small-batch, award-winning expressions that have earned national and international recognition. Lost Woods Whiskey made history as the first Minnesota-based spirits company to receive three consecutive years of Double Gold at the San Francisco World Spirits Competition (SFWSC), culminating in the prestigious Platinum award in 2023 for its flagship 88 Whiskey. In 2024, the company's premium 110 Whiskey also received a Double Gold from the same competition, further cementing its reputation for consistent quality and craftsmanship. The brand's core product line centers on clean, balanced, and refined single malt whiskey, with judge tasting notes from the 2022 SFWSC highlighting its classic character. Lost Woods currently offers at least two distinct expressions: its original 88 Whiskey and the premium 110 Whiskey, both crafted with a focus on quality ingredients and a refined distillation process. The company markets directly to consumers through an online retail channel and a physical locator tool for finding local retail and event-based purchase points. It also sells branded merchandise, extending its lifestyle brand presence beyond the bottle. Founded on a philosophy of outdoor culture and community, Lost Woods has built its brand identity around bringing people together in natural settings. The company donates 1% of all sales to environmental organizations focused on education, conservation, and climate solutions, aligning its commercial operations with a mission-driven giving model. Its target market includes craft spirits enthusiasts, outdoor lifestyle consumers, and premium whiskey buyers who value both product quality and brand values. Lost Woods operates within the premium and super-premium American whiskey segment, competing on award credentials, single malt distinction, and regional Minnesota heritage. The company also offers an investment opportunity, suggesting active growth and expansion plans. With a growing product portfolio and a clear differentiation strategy rooted in award-winning quality and outdoor identity, Lost Woods Whiskey represents a notable emerging brand in the American craft distilling landscape.
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