Local Style

Local Style Chips is a woman-owned, family-run Chicago-based company that specializes in kettle-cooked potato chips inspired by the city's iconic food flavors. The company produces unique chip varieties including Deep Dish Pizza, Italian Beef, Chicago Hot Dog, Hot Giardiniera, and Classic Salted flavors. Founded by Laura Gardner, Local Style celebrates Chicago's food culture by transforming beloved local dishes into premium snack foods. The company uses high-quality ingredients with no artificials, no meat, no gluten, and no dairy while maintaining authentic Chicago flavors. Local Style has gained significant media attention, being featured in Chicago Magazine, Eater, Chicago Sun-Times, Axios, WTTW, WBEZ, WGN9, and FOX 32 Chicago. The brand has developed distinctive cartoon mascot characters for each flavor - Lucy Lou (Deep Dish Pizza), Davey Dog (Hot Dog), Juicy Jus (Italian Beef), Mikey (Classic Salted), and Giuliana Giardiniera (Hot Giardiniera). Beyond chips, the company offers branded merchandise including t-shirts, hats, bags, and accessories. Local Style products are carried at over 100 retail locations and the company offers wholesale distribution. The brand has established partnerships with notable Chicago establishments like J.P. Graziano and Portillo's, demonstrating strong local market penetration and brand recognition within Chicago's competitive food scene.