Little Zing

Little Zing is a specialty food company focused on producing a unique Danish mustard sauce, rooted in a family recipe dating back to 1923. The company was founded by Helle Jorgensen and is now led by Houston Max Buehrle. Little Zing's signature product is a sweet and punchy mustard sauce with a distinctive horseradish kick, designed to elevate a wide variety of dishes. The recipe, kept secret for over a century, has been enjoyed on open-faced sandwiches, cold cuts, and more, and is now made in small batches in the USA. The company emphasizes versatility, encouraging customers to use the sauce as a drizzle, dip, or ingredient in gourmet recipes. Little Zing has built a loyal following through farmers markets and online sales, with glowing customer reviews highlighting its flavor and adaptability. The product line includes the Original 10 oz Squeeze Bottle and a Mini Bite Gift Box, catering to both individual consumers and gift buyers. Little Zing is available for purchase online and has recently expanded into retail, including all Bristol Farms and Lassens locations as of May 2025. The company is committed to quality, using real ingredients and maintaining the tradition of Danish mustard. While the business is still growing, it has generated significant buzz at industry events like Expo West and continues to expand its reach in the condiment market.