Ketone Labs goBHB

Real Ketones is a direct-to-consumer and retail health supplement brand specializing in exogenous ketone products designed to support ketogenic and low-carbohydrate lifestyles. The company develops and markets a line of patented goBHB® (beta-hydroxybutyrate) ketone supplements available in multiple formats, including drink mixes and capsules, targeting consumers seeking enhanced energy, mental clarity, fat metabolism, appetite suppression, and improved physical performance.

The core product lineup includes three primary offerings: SHIFT Drink Mixes, which deliver 5g of goBHB® per serving with electrolytes and are positioned for first-time users or those seeking on-demand ketone support; ELEVATE Drink Mixes, formulated with 8g goBHB® plus 2g MCTs per serving and targeting athletes, heavy exercisers, and keto-adapted individuals; and CHARGED Capsules, providing 800mg goBHB® per two-capsule serving in a convenient, portable format. All products are sugar-free, and most are available in caffeinated and caffeine-free variants. The company also offers Brain Boost capsules, a cognitive performance product combining goBHB® ketones with clinically tested Bacopa extract, formulated without caffeine to support alertness, memory, and concentration.

Real Ketones differentiates itself through its use of patented D-BHB (D-beta-hydroxybutyrate) ketones, which the company describes as bio-identical to the ketones naturally produced by the human body during nutritional ketosis. The formulations are supported by placebo-controlled, double-blind, IRB-approved clinical studies on goBHB® ketones, with reported outcomes including 2.5x more pounds of fat lost and 3.75x reduction in hip circumference in study participants over an eight-week period.

All products are formulated to be dairy-free and are suitable for vegan, keto, and paleo dietary lifestyles. The product range is available through major retail partners as well as directly through the brand's website, which has accumulated over 10,000 customer reviews. The company also supports its customer base through a Facebook community group with over 7,000 active members, offering access to dietitian-led sessions, fitness coaching, recipes, research updates, and food and activity tracking tools, positioning Real Ketones as a lifestyle brand rather than a standalone supplement company.