Good Mood Brew

Good Mood Brew is a functional beverage brand founded by wellness personality Autumn Calabrese, offering a line of botanically-infused sparkling drinks and ceremonial matcha blends formulated to support mood, energy, focus, and balance. The company positions itself at the intersection of everyday wellness and enjoyable, flavor-forward beverages, targeting health-conscious consumers seeking functional alternatives to conventional drinks.

The product lineup is divided into two primary categories: functional sparkling beverages and enhanced matchas. The functional beverage line includes three SKUs — Beauty Brew (dragonfruit and lychee with rose, marine collagen, tremella mushroom, and beauty-focused micronutrients), Bright Eyed (white peach and yuzu with adaptogens and nootropics for morning focus), and Un-Wine (a calming blend featuring tulsi, lemon balm, magnesium glycinate, and California poppy for stress relief without sedation). The matcha line features Strawberry Vanilla, Blueberry Lemon, and Tropical Coconut Lime varieties, each combining ceremonial-grade matcha with adaptogens and nootropics for clean, sustained energy and mental clarity.

Key functional ingredients across the portfolio include adaptogens, nootropics, L-theanine, marine collagen, tremella mushroom extract, biotin, zinc, vitamin C, magnesium glycinate, and chicory root extract. Products are crafted without artificial flavors, artificial colors, or preservatives, and are brewed in small batches. Individual cans are priced at $24.99 for a six-pack and are available for direct-to-consumer e-commerce with shipping of one to two days, as well as through select luxury hospitality venues including The Ritz-Carlton Laguna Niguel, Balboa Bay Shore Club in Newport Beach, The Monarch in San Antonio, and JW Marriott San Antonio.

The brand's positioning emphasizes ritual-based wellness, targeting consumers navigating busy mornings, afternoon energy slumps, social occasions, and wind-down routines. With a founder boasting over 20 years in the wellness industry, Good Mood Brew combines trend-forward flavor profiles with a science-informed ingredient philosophy, differentiating itself through both aesthetic branding and functional specificity within the growing better-for-you beverage segment.