Crush Ventures

Crush Ventures is an early-stage venture capital fund focused on investing in technology companies and consumer brands that are positioned to influence and shape pop culture. The fund was established by the founders of Crush Music, a full-service talent management firm with over two decades of experience building and marketing some of the world's most recognized musical artists, including Miley Cyrus, Green Day, Panic! at the Disco, Fall Out Boy, Lorde, Sia, and Weezer. This deep-rooted music industry heritage gives Crush Ventures a distinctive and highly differentiated position within the venture landscape.

The firm invests capital alongside its operating expertise and an extensive relationship network cultivated through years at the top of the global music and entertainment industry. Portfolio companies benefit not only from financial backing but also from direct access to major recording artists, entertainment executives, and music industry infrastructure — a go-to-market advantage that few early-stage investors can offer.

Crush Ventures has demonstrated its unique value proposition through several notable portfolio activations. The firm partnered with fitness experience company Dance Church to organize Sia Dance Parties across the United States, leveraging artist promotion to drive consumer awareness at scale. For Fall Out Boy, Crush Ventures worked with community platform Levellr to build a highly engaged Discord fan community, recognizing the shift of meaningful fan interaction away from traditional social media toward private, closed platforms. The fund also supported the expansion of Dolce Glow, a self-tanning and at-home skincare brand, by facilitating a partnership with Miley Cyrus for retail and direct-to-consumer growth. Additionally, Crush Ventures invested in AudioShake, an AI-powered audio stem separation company, which was activated through a viral TikTok campaign tied to Green Day's 30th anniversary content.

Another notable portfolio activation involved Yola Mezcal, a women-led craft mezcal brand co-founded by Swedish pop artist Lykke Li, a Crush Music management client. Crush Ventures partnered with Live Nation to launch the Yola Día music festival in Los Angeles, which sold out and generated significant press coverage including a feature in The New York Times, while also securing a key distribution partnership with Southern Glazer's.

The firm's portfolio spans technology platforms, consumer brands, and entertainment-adjacent businesses, including a UGC video game developer and publisher for creator platforms, a leading merchandise company serving the music and entertainment sectors, and a music-focused video game targeting the next generation of creators. Crush Ventures sits at the intersection of entertainment, consumer culture, and technology, making it a differentiated early-stage investor for founders seeking more than just capital.