CPG Digital LLC

CPG Digital specializes in customer activation by combining the branding power of television with the analytics of digital. They use UPC and store-level purchase data along with geolocation data to focus ad placements, reaching shoppers most likely to buy. Their services include measuring online and in-store consumer actions, enabling brands to make informed decisions. CPG Digital serves performance-focused brands, helping them navigate advertising mediums like connected TV and streaming audio. They have worked with notable clients such as OLIPOP, Pacifica Beauty, and Banza, delivering impactful results and driving consumer engagement.