Cloud23

Cloud23 is a premium organic hot sauce company founded by Brooklyn Peltz Beckham, dedicated to elevating the culinary experience through innovative, high-quality condiments. The brand is built on a passion for food, artistry, and the pursuit of flavor beyond the ordinary. Cloud23’s mission is to transform the way people experience hot sauce, focusing on organic, non-GMO ingredients and a chef-driven approach to product development.\n\nCompany Overview:\nCloud23 was established to fill a gap in the market for hot sauces that are both clean-label and gourmet. The company’s ethos centers on purity, creativity, and the celebration of food as an art form. Brooklyn Peltz Beckham, a culinary enthusiast and creative, leads the brand with a vision to make every meal memorable. Cloud23’s products are crafted in small batches, ensuring quality and consistency in every bottle. The company’s branding, packaging, and marketing reflect a modern, artistic sensibility, appealing to food lovers, home cooks, and culinary professionals alike.\n\nKey Products/Services:\nCloud23’s flagship products are Hot Habanero and Sweet Jalapeño hot sauces. Hot Habanero is a bold blend of habanero and red jalapeño peppers, citrus, and a smoky finish, designed to bring fiery flair to any dish. Sweet Jalapeño fuses red jalapeños, brown sugar, lime, and garlic for a balanced, approachable heat. Both sauces are certified organic and non-GMO, catering to health-conscious consumers seeking clean, flavorful condiments. The company also offers variety packs and seasonal releases, with plans to expand into additional condiments and culinary products.\n\nYear Founded:\nWhile the exact year is not explicitly stated, Cloud23 is a new and active brand as of 2025, with recent product launches and media coverage.\n\nIndustries Served:\nCloud23 operates in the consumer packaged goods (CPG) sector, specifically within the specialty foods and condiments category. The brand serves retail consumers through its e-commerce platform and is positioned for potential expansion into grocery, specialty food stores, and foodservice channels.\n\nNotable Clients:\nNo specific clients are mentioned, but Cloud23’s products are designed for a broad audience, including home cooks, foodies, and culinary professionals. The brand’s artistic and premium positioning appeals to consumers seeking elevated flavor experiences.\n\nCPG Capabilities:\nCloud23’s core capabilities include hot sauce production, organic ingredient sourcing, product development, and e-commerce distribution. The company emphasizes quality control, small-batch manufacturing, and innovative flavor profiles. Its marketing and branding capabilities are also notable, with a strong presence on social media and a visually distinctive brand identity.\n\nBrand and Product Lines:\nFor CPG, Cloud23’s primary focus is on its hot sauce line, with Hot Habanero and Sweet Jalapeño as the lead products. The company’s approach to product development is iterative and creative, with an emphasis on seasonal and limited-edition releases to keep the brand fresh and engaging.\n\nDistribution:\nCloud23 sells directly to consumers via its website (https://www.c23.com/) and leverages digital marketing to reach a national audience. The brand’s e-commerce infrastructure supports fast, reliable shipping and customer service. As the company grows, it is well-positioned to expand into retail and foodservice distribution.\n\nSummary:\nCloud23 is redefining the hot sauce category with a focus on organic, chef-driven products that blend art and flavor. The company’s commitment to quality, creativity, and clean ingredients sets it apart in the CPG space. With a strong brand identity, innovative products, and a passionate founder, Cloud23 is poised for growth and continued success in the specialty foods market.