Carlsberg Britvic

Carlsberg Britvic is a major multi-beverage company operating in the United Kingdom, formed through the combination of Carlsberg's UK operations and Britvic, two well-established names in the alcoholic and non-alcoholic beverage industries. With a workforce of approximately 4,000 employees and an annual production output averaging 2.2 billion litres, the company stands as one of the largest beverage manufacturers and brand portfolio managers in the UK market. The company oversees a diverse portfolio of 43 brands spanning both alcoholic and non-alcoholic categories, positioning it as a comprehensive beverage supplier capable of serving a wide range of consumer occasions and trade channels. On the beer and alcoholic beverages side, the portfolio includes internationally recognized lager brands such as Carlsberg, 1664 Blanc, and Birrificio Angelo Poretti, as well as heritage UK ale brands including Banks's, Brakspear, and Courage. The company also distributes premium and craft offerings such as Brooklyn Brewery and the Greek lager Mythos, reflecting a broad reach across mainstream, premium, and craft segments. In the soft drinks and non-alcoholic category, Carlsberg Britvic manages iconic brands including Pepsi MAX, 7UP, Tango, J2O Fruit Blends, Ballygowan, Aqua Libra, and London Essence Tonics. This breadth covers carbonated soft drinks, fruit juices, flavored waters, premium mixers, and tonic waters, enabling the company to address retail, on-trade, and foodservice customers with a full-spectrum beverage offering. The company's scale and production capabilities allow it to serve both retail and hospitality sectors across the UK with significant distribution reach. Its combined heritage in brewing, soft drink manufacturing, and brand licensing makes it a significant counterpart to major CPG buyers and trade partners seeking consolidated beverage supply relationships. Recent brand activity includes new product launches such as Tango Sours and expanded distribution of Mythos lager, demonstrating ongoing investment in brand innovation and market development.