AstroBliss

AstroBliss is a consumer hemp beverage and edibles brand operating under the parent company AstroBleme, founded by Michael Pool and Trixie Szilagyi. The company specializes in THC and CBD-infused beverages, gummies, and drink additives formulated for social and wellness occasions, positioning its products as alternatives to alcohol and traditional cannabis consumption methods such as smoking. AstroBliss differentiates itself in the hemp beverage market through a proprietary 3:2 THC-to-CBD ratio, which the brand credits with delivering a more balanced, relaxing effect compared to THC-only competitors. The added CBD component is designed to counteract potential anxiety or paranoia associated with THC-only formulations, providing users with a calmer, more enjoyable experience. The product lineup includes a range of dosage options spanning from 3mg to 120mg per container, catering to both first-time and experienced hemp consumers. Many of the beverages feature resealable bottles and cans, allowing users to control their intake without feeling compelled to finish an entire serving at once. The company promotes a fast onset time of approximately 15 to 20 minutes, a key feature for consumers seeking a predictable and timely experience. In addition to the flagship AstroBliss brand, the company has extended into kava and botanical products under the AstroBloom sub-brand and operates a brick-and-mortar retail location called AstroBrew, which serves coffee, tea, and hemp mocktails. AstroBleme, the parent entity, also engages in wholesale hemp distribution and white-label product development for small businesses, providing B2B services alongside its consumer-facing brands. AstroBliss products are third-party lab tested, with results made publicly available, reflecting a commitment to product transparency. The brand targets consumers looking to reduce alcohol consumption, support smoking cessation, or simply enjoy a social, non-alcoholic beverage experience. Current offerings include sugar-free formulations and low-dose seltzers, indicating a broadening product portfolio to meet diverse consumer preferences.