20Slash20, Inc.

The Eye Drink is a functional beverage brand developed by 20 Slash 20, Inc. and co-created by Dr. Roger L. Wu, an optometrist, and Dr. Garlan Lo, an ophthalmologist, in collaboration with food scientists and eye-care professionals. The company markets itself as the originator of the first ready-to-drink beverage specifically formulated to combat digital eye strain and support long-term ocular health in a screen-dependent world. The product line consists of 16.9 fl oz (500 mL) bottled beverages available in three flavors: Magical Citrus, Strawberry Lemonade, and Mango Strawberry. Each formulation is built around a proprietary, science-backed blend that draws on the AREDS2 research framework, which underpins many clinical recommendations for macular and retinal health. Key functional ingredients across all SKUs include vegan-sourced omega-3 fatty acids (EPA and DHA derived from algae), lutein and zeaxanthin for blue light filtration and retinal tissue protection, vitamins C and E as antioxidants targeting oxidative stress from screen exposure, zinc gluconate to support vitamin A transport for macular health, organic goji juice powder, coconut water concentrate, and fruit purees or juice concentrates contributing up to 50% juice content. The beverages are sweetened with Reb M, a next-generation stevia-derived sweetener. All products are manufactured in the USA, are vegan-friendly, and are free from animal-derived omega-3 sources. The Eye Drink is positioned as a patient-friendly supplement alternative for consumers who prefer not to take traditional eye health pills or capsules. It is recommended by optometrists and ophthalmologists and is distributed through optometry and ophthalmology offices as well as direct-to-consumer channels including a monthly subscription service and e-commerce. The product is sold as single bottles, 12-packs, and a subscription club membership. Its target market includes adults experiencing dry eye symptoms, screen-induced eye fatigue, and those seeking preventive macular health support. The brand differentiates itself through its clinical co-development pedigree, ingredient transparency, multi-flavor accessibility, and its integration into professional eye-care recommendation pathways.