Brazi Bites Debuts Chocolate Chip Waffles – and They’re Worth the Wait

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PRESS RELEASE posted by Brazi Bites
Sep. 9, 2026 at 6:34pm (EDT)

Rich cocoa meets melty chocolate chips in a crispy, fluffy waffle made for everyday joy

PORTLAND, Ore. – September 9, 2026 – Brazi Bites is giving fans more to love with Chocolate Chip Waffles, the latest addition to its line of mouthwatering, naturally gluten-free waffles inspired by the brand’s beloved Brazilian Cheese Bread. Made with simple ingredients like tapioca flour, which gives the waffles that nostalgic crispy-on-the-outside and fluffy-on-the-inside texture, plus cocoa powder and chocolate chips, the new Chocolate Chip Waffles delight your senses with every bite.

Since launching its frozen waffle line three years ago, Brazi Bites has built a growing fan base of kids, parents and snack lovers of all ages, who are drawn to the waffles’ signature texture and convenience. Easy to pop straight from the freezer into the toaster, and boasting 5g of complete protein per serving, Chocolate Chip Waffles are an effortless choice for breakfast, an afternoon snack, or whenever a chocolate craving strikes - no waffle iron needed.

And for those who want to take it one step further, these waffles make a delicious base for recipes like Chocolate Chip Choco Taco Waffles or Chocolate Chip S'mores Waffle Sandwiches, both available on our website.

“When you think about the perfect waffle, you think crispy edges, a warm fluffy inside, and balanced sweetness – and most frozen waffles simply don’t deliver. That’s where Brazi Bites comes in. Our unique formulation creates a waffle that’s genuinely crispy and fluffy in a way that nothing else in the freezer aisle can match,” said Lauren Lortie, Chief Marketing Officer at Brazi Bites. “Adding Chocolate Chip Waffles, which has been our most-requested flavor for years, just made sense. We’re so proud of how they turned out and can’t wait for everyone to try them!”

Chocolate Chip joins Blueberry, Homestyle and Cheesy flavors in Brazi Bites’ frozen waffle lineup, originally launched in 2023 following the “Will it Waffle” trend - when fans put Brazi Bites’ Brazilian Cheese Bread into waffle irons and discovered a delicious treat. Like all Brazi Bites products, the waffles are crafted with simple quality ingredients, no artificial colors or flavors, and are naturally gluten-free, soy-free, and grain-free.

Brazi Bites Chocolate Chip Waffles are available in the frozen section at select regional retailers nationwide at an SRP of $4.99-$5.99 for a 7.4oz box which includes six waffles, with additional distribution expected. For more information and to find Brazi Bites Waffles at a store near you, visit the Brazi Bites website.

About Brazi Bites

Brazi Bites is redefining frozen food with craveable, Latin-inspired products made for today's modern consumer. Best known for introducing Brazilian Cheese Bread (Pão de Queijo)—Brazil's iconic cheese bread—to American freezers, the brand has grown into a portfolio of naturally gluten-free snacks, breakfast, and meal solutions that deliver bold flavor, convenience, and quality ingredients. Available in more than 20,000 stores nationwide across conventional, natural, mass, and club retailers, Brazi Bites creates foods that make it easier to enjoy meaningful moments together, one delicious bite at a time. Learn more at the Brazi Bites website, or follow the company on Instagram (@Brazi_Bites), TikTok (@Brazi_Bites), and Facebook (@BraziBites).

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