GRILLED PROTEINS Debuts Clean-Label Air-Grilled Chicken & Beef
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FOR IMMEDIATE RELEASE
GRILLED PROTEINS Launches Air-Grilled Chicken & Beef: Zero Oil, Fully Cooked, Ready in Minutes
Zero oil, no preservatives, and raised without antibiotics: Grilled Proteins brings restaurant-quality protein straight to athletes and busy households through a flexible direct-to-consumer model, by subscription or one-time order, shipped frozen nationwide through a 72-hour cold-chain partnership with KOLDLINER and delivered locally through a new micro-distribution network with inKOLD Distributors, with grocery retail to follow.
MIAMI, FL — August 25, 2026 — GRILLED PROTEINS today announced the launch of a clean-label protein line, bringing air-grilled chicken and beef directly to consumers through a flexible direct-to-consumer model at grilledproteins.com, available by subscription or as a one-time order, delivered frozen to the door.
Grilled Proteins is built on a clean label: real meat, simply seasoned, air-grilled with zero oil, then flash-frozen at peak freshness. No preservatives. No additives. No antibiotics. Just protein in its most natural form, ready from freezer to plate in minutes.
Built for recovery
For athletes and active people, the protein you eat after a workout or an intensive training session is when it matters most. GRILLED PROTEINS delivers a clean, high-quality source built to replenish and rebuild: the right fuel, in the right form, that fits straight into a training routine. The line launches with real momentum across the fitness and athletic community, where trainers and competitors have embraced air-grilled protein as a source they can trust to refuel post-workout.
A model built for how people actually eat
At the center of the launch is a flexible direct-to-consumer model. Customers can subscribe for recurring delivery or buy one-time, choosing their chicken and beef and setting a cadence that matches how they eat and train. Subscriptions flex with real life: members can dial portions up or down, skip, pause, or cancel anytime, while locking in member pricing and first access to new products.
Frozen to the door, without the waste
GRILLED PROTEINS ships direct to consumers using KOLDLINER, a phase-change cold-chain shipping technology that keeps product frozen for up to 72 hours without dry ice or Styrofoam coolers. The partnership lets the brand deliver frozen nationwide while keeping its clean-label promise all the way to the doorstep: no hazmat handling, no messy coolant, and a reusable, recyclable liner in place of single-use foam.
Close to the customer: local micro-distribution
Speed is part of the promise. Through a partnership with inKOLD Distributors, GRILLED PROTEINS is rolling out a micro-distribution model that positions product in local hubs placed close to the customer for fast fulfillment, launching initially in Los Angeles, Miami, New York, and Austin, Texas. As the network scales, it turns high-protein eating from a weekly chore into something that shows up frozen, fresh, and ready when it's needed.
Built to scale into grocery
GRILLED PROTEINS is also built for the retail shelf. With a 12-month frozen shelf life and a fully retail-ready format, the brand is preparing for national grocery and warehouse-club distribution beginning in 2027.
What sets it apart
- Air-grilled with zero oil at every stage of cooking
- Clean label: no preservatives, no additives, nothing artificial
- Made with chicken and beef raised without antibiotics
- USDA-inspected and halal-certified
- Flash-frozen (IQF) and vacuum-sealed to lock in freshness, no preservatives needed
- Ships frozen to the door via KOLDLINER, holds temperature for up to 72 hours with no dry ice or Styrofoam
- Fast local delivery through inKOLD Distributors, a micro-hub, launching in Los Angeles, Miami, New York, and Austin
- 12-month freezer shelf life; delivered and stored frozen to protect quality
Two launch SKUs
- Chicken: premium chicken breast and thigh
- Beef: crafted from the highest-quality flank and strip steak
"We wanted clean, high-protein food to fit into real life, especially for people who train hard and don't have time to cook it," said Jenia Kokotuha, founder and investor of GRILLED PROTEINS. "Air-grilling with no oil lets the meat speak for itself, freezing it fresh means we never need a preservative, and partners like KOLDLINER and inKOLD Distributors let us deliver it frozen and fast, so it's simply there when you need to refuel."
GRILLED PROTEINS will be available direct to consumers at grilledproteins.com, by subscription or one-time order, with fast local delivery in select markets, and grocery retail rolling out beginning in 2027.
About Grilled Proteins
GRILLED PROTEINS is a clean-label frozen protein brand making air-grilled chicken and beef with zero oil, no preservatives, and no antibiotics. Every product is flash-frozen and vacuum-sealed for a 12-month freezer shelf life. The brand ships frozen nationwide through a cold-chain partnership with KOLDLINER, holding temperature for up to 72 hours without dry ice or Styrofoam, and is rolling out local micro-distribution with inKOLD Distributors, LLC, beginning in Los Angeles, Miami, New York, and Austin, with grocery retail distribution to follow. USDA-inspected and halal-certified. The company is backed by a group of private and institutional investors.
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