Wipeout Beverages Company
Austin, TXCategories
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About
Wipeout is a functional canned tea brand positioned around an active, adventure-oriented lifestyle. The company produces ready-to-drink caffeinated tea beverages formulated with natural caffeine derived from black and green tea, delivering 160 mg of caffeine per 16-ounce can. Wipeout targets consumers seeking hydration and energy from clean, naturally sourced ingredients rather than synthetic stimulants. The product lineup currently includes three distinct flavors: Sweet Tea, Unsweetened Black Tea, and Half Pipe Lemonade + Tea, each crafted to appeal to a broad range of tea drinkers looking for a functional energy boost without artificial flavors or colors. Beverages are sweetened with cane sugar, reinforcing the brand's commitment to recognizable, quality ingredients. Wipeout packages its beverages in 16-ounce recyclable aluminum cans, a format chosen for its portability, rapid chilling, and sustainability credentials. Products are sold direct-to-consumer via the brand's e-commerce platform, with options for one-time purchases or subscription-based 12-pack ordering, making regular supply convenient for loyal customers. The brand has earned a 4.5 out of 5 rating based on over 30 customer reviews, indicating strong consumer satisfaction. Wipeout differentiates itself not only through its ingredient quality and adventurous brand positioning but also through its charitable commitment. A portion of every purchase supports the company's 'Ripples of Change' initiative, a charity program aligned with the brand's community-focused values. This gives the product an added dimension of purpose-driven purchasing that resonates with values-oriented consumers. The company sources premium black and green tea along with other natural ingredients to deliver beverages that are both enjoyable and functional, positioning Wipeout squarely in the growing better-for-you energy beverage segment within the RTD tea category.

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