The L.A. Office

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About

The L.A. Office has been connecting brand and entertainment marketers for over 30 years since 1994. The company provides tools and services that bring the brand and entertainment marketing communities together through their unique approach including events, services and online activities focused on connecting marketers to create successful marketing partnerships. They offer an exclusive online community MarketingPartnerships.com with over 8,900 brand, entertainment, non-profit, and agency marketers, RoadShow On-Demand Property Reviews, biannual marketing events including the Marketing Partnerships Summit and Forum, innovative online events and personalized consulting services. Their Corporate Membership program reaches over 50,000 marketers through weekly email marketing efforts and industry-leading events. Members include leaders in entertainment, sports, consumer marketing, non-profits, and agencies. The company hosts two major events annually - the Marketing Partnerships Summit in Napa Valley and Marketing Partnerships Forum in Nashville, bringing together 150 client-side marketers from over 100 companies including major film studios, TV networks, music companies and theme parks. They also provide consulting services for brands without LA presence, offering property identification, access to entertainment companies, presentations, negotiation support, and ongoing industry presence. Over 300 marketing programs have been created through their services and events.

Services & Capabilities

The L.A. Office specializes in partnership marketing services connecting consumer brands with entertainment properties. Core capabilities include hosting exclusive networking events for CPG brands and entertainment marketers, operating MarketingPartnerships.com online community with 8,900+ marketers, providing RoadShow On-Demand property reviews showcasing entertainment marketing opportunities, offering consulting services for property identification and negotiation, and facilitating partnerships between consumer brands and major film studios, TV networks, theme parks, and content creators. They serve as intermediaries helping CPG companies identify promotional opportunities, connect with key entertainment decision-makers, and execute successful brand partnership campaigns. Their database includes 13,500+ partnerships and 3,000+ TV spots, making them valuable for consumer packaged goods companies seeking entertainment marketing partnerships.

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