Sova

Sova is a science-backed sleep drink company that creates melatonin-free, low-calorie beverages designed to help consumers wind down naturally. The company offers three flavors: Moonbeam Mint (mint and vanilla blend), Midnight Cherry (dark cherry with smooth finish), and Peaches & Dreams (peach and cream). Each 5-calorie drink is lightly carbonated and formulated with clinically-backed ingredients including Glycine (amino acid for sleep architecture support), Magnesium L-Threonate (Magtein® for nervous system calm), L-Theanine (calming amino acid from tea leaves promoting alpha brainwaves), and PharmaGABA® (naturally fermented GABA for stress response). Founded by Chris Hardman, Sova addresses the common problem of racing minds at bedtime without causing next-day grogginess or melatonin hangovers. The company positions itself as creating a crave-worthy nighttime ritual that tastes like an energy drink but winds you down instead. With over 300 early testers reporting positive results, Sova targets consumers seeking natural sleep solutions in the functional beverage market. The products are free of melatonin, added sugar, and artificial ingredients, appealing to health-conscious consumers looking for clean-label sleep aids. Sova operates in the growing functional beverage sector, specifically targeting the sleep and wellness category within consumer packaged goods.