Smash Foods

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About

Smash Foods is a better-for-you consumer packaged goods brand specializing in superfood fruit spreads and jam-packed snacks made with simple, real ingredients. The company produces innovative alternatives to traditional jams and jellies, using only chia seeds, real fruit, dates, and lemon juice with no added sugars, refined sugars, or artificial ingredients. Their product portfolio includes Chia Smash superfood jams, Toasties (superfood toaster pastries), protein-packed snack bites, and squeezable fruit spreads available in multiple flavors including strawberry, blueberry, and concord grape. Smash Foods serves health-conscious consumers seeking keto, paleo, and diabetic-friendly options without sacrificing taste. The brand has achieved significant retail distribution through major channels including Target, Walmart, Whole Foods Market, Sprouts, Erewhon, Fresh Thyme, Natural Grocers, and Misfits Market. Their products are positioned as premium superfood alternatives that deliver nutritional benefits with 3-4g natural sugar compared to 8-15g added sugar in conventional jams, making them suitable for various dietary restrictions while maintaining great taste and versatility for use in yogurt, oats, smoothies, baking, and other culinary applications.

Services & Capabilities

Smash Foods specializes in developing and manufacturing better-for-you consumer packaged goods with focus on superfood fruit spreads, toaster pastries, and protein snacks. Core capabilities include clean-label product formulation using functional ingredients like chia seeds and dates, sustainable sourcing of imperfect fruits for upcycling, multi-channel retail distribution management, direct-to-consumer e-commerce operations, and brand positioning for health-conscious demographics. The company serves the growing better-for-you CPG segment with products suitable for keto, paleo, and diabetic consumers, leveraging expertise in natural sweetening alternatives and superfood ingredient integration to create shelf-stable products that compete with traditional jam and snack categories.

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