Red Tree Beverages, LLC (wholly owned subsidiary of The Coca-Cola Company)

Minute Maid Spiked is an alcoholic beverage brand operating under The Coca-Cola Company, offering a line of ready-to-drink flavored wine and vodka-based products designed for convenient, no-preparation enjoyment. Manufactured by RT Beverages, Co., based in Mira Loma, California, the brand brings the recognizable Minute Maid name into the adult beverage category, targeting legal-drinking-age consumers seeking simple, flavorful drink options without the complexity of mixology. The product lineup includes citrus wine products formulated with lime juice concentrate and natural flavors, positioned in the 'no fizz' segment of the ready-to-drink alcoholic beverage market. Minute Maid Spiked emphasizes ease of consumption — products are designed to go directly from bottle to cup, requiring no additional ingredients, mixers, or preparation. The brand's messaging centers on delivering pre-mixed, flavorful alcoholic beverages that eliminate the effort typically associated with crafting cocktails. With Coca-Cola's extensive distribution infrastructure behind it, Minute Maid Spiked targets mainstream retail channels across the United States. The product range spans flavored wine and vodka categories, appealing to consumers who prioritize convenience and familiar flavor profiles in their alcoholic beverage choices. As a licensed extension of The Coca-Cola Company's Minute Maid trademark, the brand benefits from broad consumer recognition while entering the growing ready-to-drink and flavored malt alternative segment.