Picoso

Picoso is a UK-based beverage brand specialising in spicy, flavour-forward sparkling sodas designed to serve both drinkers and non-drinkers. Founded in 2022 by two friends — one a drinker and one a non-drinker — who met in Madrid and subsequently relocated to London, the company was established to address a perceived gap in the UK soft drinks and mixer market. Its founders identified that existing alcohol-free options and traditional mixers lacked freshness, sophistication, and bold flavour profiles. Drawing inspiration from the vibrant drinking cultures of Spain and Mexico, Picoso set out to create beverages that blur the line between mixers and standalone soft drinks, positioning itself squarely within the growing 'spicy drinks' trend. The brand's core product range currently includes two sparkling soda variants: Tropical Mango, infused with habanero chilli extract, organic agave nectar, and concentrates of carrot and pumpkin; and Zesty Lime, featuring Scotch Bonnet chilli extract, lime juice from concentrate, white pepper extract, and Himalayan pink rock salt. Both products are carbonated, lightly sweetened with organic agave nectar, and formulated with natural flavourings, making them suitable as standalone refreshments or as premium mixers with spirits such as tequila, rum, mezcal, and gin. A mixed pack combining both flavours is also available. Picoso products are low in calories — approximately 28–34 kcal per 100ml — and contain zero fat and minimal sugar, appealing to health-conscious consumers seeking flavourful alternatives. The use of organic agave nectar, natural chilli extracts, and Himalayan pink rock salt underscores a commitment to ingredient quality and distinctive flavour layering. The brand targets the modern UK drinker and the rapidly expanding no- and low-alcohol beverage segment, positioning its products as sophisticated, socially inclusive options. Picoso is available for direct-to-consumer purchase online, with products retailing at approximately £23.99 per pack. The brand presents cocktail-serving suggestions alongside its products, reinforcing its dual identity as both a standalone beverage and a premium spirits mixer for on-trade and at-home occasions.