NIU by TALLS, LLC

NIU by Talls is a beverage brand producing a line of tropical coconut water-based drinks positioned for health-conscious consumers, athletes, children, and mixologists. The brand name draws from 'NIU,' the Hawaiian word for coconut, reflecting its tropical identity and island-inspired flavor profile. Each beverage is formulated with a proprietary blend of coconut water and nine tropical fruits, delivering a naturally sweet, electrolyte-rich drink without the use of artificial flavors. Sweetened with stevia, NIU beverages are designed to be low in calories while maintaining a robust, taste-forward profile that appeals to consumers seeking better-for-you alternatives to conventional juices and sports drinks. The product line is marketed as a year-round summer lifestyle beverage, suitable for direct consumption, children's hydration, athletic recovery, and cocktail or mocktail mixing applications. NIU by Talls offers its products through direct-to-consumer channels, including an online shop, and makes sampler packs available for trial. The brand emphasizes natural ingredients and transparency, providing detailed nutrition labels to consumers. Founded in the United States, NIU by Talls targets a broad retail and direct-to-consumer audience seeking natural, low-calorie, electrolyte-enhanced tropical beverages.