Natty Ice Cream is a high-performance frozen dessert brand that has revolutionized the ice cream industry by creating products that combine indulgence with nutrition. Founded with the mission to redefine what indulgence can be, Natty produces premium ice cream with 35 grams of protein and only 430 calories per pint, using clean, natural ingredients. The company offers two flagship flavors: Madagascar Vanilla Bean and Dutch Chocolate, both featuring 14 grams of fiber, only 9 grams of added sugar, and 100% clean ingredients that are gluten-free and nut-free. Natty serves health-conscious consumers, fitness enthusiasts, and anyone seeking guilt-free indulgence without compromising on taste. The brand has achieved remarkable growth since launching in July 2024, securing distribution in premium retailers including all Erewhon locations across California, Mother's Market stores, 7-Eleven, and various specialty health food stores throughout California and Arizona. With their headquarters in Scottsdale, Arizona, Natty has expanded to over 25 retail locations and offers pickup, delivery, and direct-to-consumer sales in Phoenix. The company has built a strong community called 'the Natty Gang' through exclusive events, early product access, and social media engagement. Their innovative approach to frozen desserts positions them as a category-defining brand in the intersection of health foods and indulgent treats, targeting the growing market of consumers who demand both nutrition and exceptional taste in their food choices.