Melona Ice Cream

Melona Ice Cream is a premium frozen dessert brand owned by Binggrae Co., Ltd., a leading South Korean food and beverage company established in 1967. Since launching in 1992, Melona has become America's favorite Korean ice cream, known for its signature honeydew-flavored bars with a unique creamy, gelato-like texture that sets it apart from traditional icy fruit bars. The brand offers an extensive product portfolio including Melona bars in multiple flavors (honeydew, strawberry, pistachio), Melona mochi, tubs, flavored milk, and other frozen treats like Samanco, BBBig, Summer Crush, Power Cap, Pangtoa, The Excellent, and Together. Melona's innovative technology creates products that are creamy and rich yet incredibly light with refreshing aftertastes and authentic fruit flavors. The company serves the consumer packaged goods industry through retail distribution across grocery stores, specialty shops, and major retailers. Melona has a strong global presence in over 20 countries including the United States, China, Philippines, Canada, and Vietnam. In the US market since 2016, Melona bars account for 70% of all Korean ice cream sold, with manufacturing facilities in Washington state using premium quality ingredients. The brand targets diverse consumer segments from children to adults and maintains strong market positioning through innovative flavor development and consistent quality standards that have remained unchanged for over 30 years.