Lowrise Brewery
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Lowrise Brewery is a UK-based craft beer brand specializing in lower-calorie beers that deliver full flavor and strength without compromise. The company produces 4% ABV craft beers formulated to contain 35–40% fewer calories than comparable standard beers, targeting health-conscious consumers who do not want to sacrifice taste or alcohol content for a lighter option. Its core product range includes two flagship styles: a Lager and a Hazy Pale Ale, both available in 330ml cans sold in 12-can and 24-can case formats. The Lowrise Lager is brewed with New Zealand Nelson Sauvin hops and British lager malts, delivering tropical and stone fruit aromas, dry malt flavours, and firm bitterness, coming in at 87 kcal per can with just 1.8g of carbohydrates. The Hazy Pale Ale is described as a bright, fresh, and juicy beer with stone fruit and citrus flavours and a smooth finish, containing 87 kcal per can and 149 kcal per pint — representing 40% fewer calories than the average standard pale ale. Both products are certified gluten-free and suitable for vegans, broadening their appeal to consumers with dietary restrictions or lifestyle preferences. Lowrise beers are available through major UK retail channels, with notable listings in Tesco and positive reviews from Waitrose customers and media outlets including the Evening Standard. The brand also sells direct to consumers via its own website, offering free delivery on orders over £50. The company positions itself firmly in the better-for-you beer segment, competing on taste and nutritional profile simultaneously — a growing category within the UK craft and mainstream beer market.
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