Good Spread
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Good Spread is a mission-driven peanut butter brand and initiative of Mana Nutrition, a Georgia-based nonprofit organization. Founded in 2011 following a cross-country awareness campaign for Mana Nutrition, the company produces and sells consumer peanut butter with a direct philanthropic model: 100% of profits are directed toward fighting hunger and malnutrition domestically and globally. The brand offers a naturally creamy, smooth peanut butter made from peanuts grown in Georgia, a region recognized as one of the premier peanut-growing areas in the United States. Georgia-grown peanuts are highlighted for their soil-replenishing properties, low water usage, and reduced fertilizer requirements, underscoring the agricultural quality behind the product. Good Spread's flagship product is its Original peanut butter, sold in single jars and two-packs, positioned for everyday snacking, cooking, and sharing. The product is designed to appeal to consumers seeking both quality and social impact in their purchasing decisions. The company's philanthropic model operates on two tracks: domestically, each jar sold contributes to restocking shelves at food banks across the United States through a partnership with Feeding America; internationally, every jar sold funds the delivery of a packet of Ready-To-Use Therapeutic Food (RUTF) to malnourished children and their mothers worldwide. RUTF, produced by parent organization Mana Nutrition, is a fortified blend of peanuts, milk, and multivitamins clinically recognized as a lifesaving intervention for children suffering from severe acute malnutrition. Mana Nutrition has produced enough RUTF to support millions of children globally. Good Spread targets conscious consumers in the retail channel who want everyday purchases to generate measurable social impact. The brand also offers branded merchandise, including apparel, with similar donation commitments tied to each item sold. Its positioning sits at the intersection of the natural food and social enterprise markets, appealing to shoppers in both conventional and mission-aligned retail environments.
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