Florida Orange Inc

Florida Orange is a direct-to-consumer and gifting company specializing in Florida-grown citrus and related gift products. Operating under the brand floridaorange.com, the company offers fresh Florida oranges and citrus fruits shipped directly to customers and gift recipients across the United States. The business model centers on gift-giving occasions, providing consumers and corporate clients with a convenient way to send premium Florida citrus as gifts. Gift cards are prominently featured as an ongoing offering, indicating a sustained retail and gifting operation. The company maintains a toll-free ordering line (877-SEND-FLA), suggesting a direct sales and customer service infrastructure designed to support both individual consumers and potentially wholesale or bulk gift orders. Florida Orange operates in the fresh produce and specialty food gifting segment, a niche within the broader consumer packaged goods and perishable food categories. Florida is historically recognized as one of the premier citrus-producing regions in the United States, and companies like this leverage that regional identity and reputation to market fresh, sun-ripened fruit to consumers nationwide. The gifting component of the business positions it alongside other specialty food gift companies that target holiday seasons, corporate gifting programs, and personal occasions. While the website content available is limited, the core offering appears to revolve around fresh citrus shipments and gift card products, making it a participant in both the fresh produce supply chain and the specialty food gift market.