DEFY
DEFY, LLC
Denver, CO
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About
DEFY is a sports nutrition company co-founded by former NFL All Pro running back, Terrell Davis. They are focused on helping athletes and active consumers reach their full potential with their DEFY Performance System, which includes BOOST, HYDRATE, and...
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DEFY
News
Working It Out: Will THC Infused Sports Drinks Improve Category Performance?
Working It Out: Will THC Infused Sports Drinks Improve Category Performance?
After a lackluster adoption in the early 2020s, a second wave of CBD-infused hydration and sports...
Distribution Roundup: Lemon Perfect Hits Target, Cann In NY State
Distribution Roundup: Lemon Perfect Hits Target, Cann In NY State
Lemon Perfect is moving into nearly 500 Target stores, cannabis beverage brand Cann is now availa...
DEFY Focuses on Charity with Alkaline Water Launch
DEFY Focuses on Charity with Alkaline Water Launch
DEFY, the CBD sports drink brand co-founded by NFL Hall of Famer Terrell Davis, announced this we...
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