Celzo

Austin, TX
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Austin, TX

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About

Celzo Functional Agua Fresca, founded by Fernanda Sampson-Gómez, is an Austin, Texas-based beverage company that offers a modern twist on traditional Mexican agua fresca. The company's mission is to elevate Mexican culture, create beverages that balance health and flavor, and inspire the next generation of entrepreneurs. Celzo's products are lightly carbonated, vitamin-infused drinks made from natural ingredients, providing a healthier alternative to traditional sodas. The beverages are low in sugar and calories, sweetened naturally with agave, and infused with vitamins such as C, B12, and L-Theanine to support energy, focus, and stress relief. The product lineup includes flavors like Strawberry Hibiscus Mint, Tamarindo Mexican Candy, and Lemon Ginger Basil. Celzo emphasizes sustainability by using eco-friendly packaging materials and is committed to reducing waste and promoting sustainable practices. The company has gained recognition in the beverage industry, being selected as a finalist in the 2024 Dream Starter Competition by Q2 and launching in all Giant Food stores across the East Coast region.

Services & Capabilities

Celzo Functional Agua Fresca specializes in creating innovative, health-conscious beverages that blend traditional Mexican flavors with functional benefits. Their core capabilities include: - **Product Development**: Crafting lightly carbonated, vitamin-infused aguas frescas using natural ingredients, offering a healthier alternative to traditional sodas. - **Flavor Innovation**: Developing unique flavor combinations such as Strawberry Hibiscus Mint, Tamarindo Mexican Candy, and Lemon Ginger Basil to cater to diverse consumer preferences. - **Health and Wellness Focus**: Infusing beverages with vitamins like C, B12, and L-Theanine to support energy, focus, and stress relief, appealing to health-conscious consumers seeking functional drinks. - **Sustainable Practices**: Committing to eco-friendly packaging and waste reduction initiatives, reflecting a dedication to environmental responsibility. - **Market Expansion**: Successfully launching products in major retail chains like Giant Food stores across the East Coast, demonstrating effective distribution and growth strategies.

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