Cardboard Toast

Cardboard Toast is a boutique consultancy specializing in brand architecture, innovation, and consumer packaged goods (CPG) ventures. They provide services such as innovation roadmap planning, naming and brand architecture, product and brand research, go-to-market strategy, brand voice and visual identity, digital design and implementation, and activation and channel management. They also invest in cutting-edge ideas and consumer brands, offering advisory services and seed capital. Additionally, they pilot and manage their own portfolio of consumer products in the CPG and software spaces. Their approach is centered on defining the consumer, developing branding and marketing strategies, and turning ambitious objectives into tangible wins.