Bolson PR Consulting

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About

Bolson PR Consulting is a freelance public relations consultancy led by Becky Olson, APR, offering strategic PR and creative services with over 20 years of award-winning global and boutique agency expertise. The company specializes in working with consumer packaged goods (CPG), food and beverage, restaurant, hospitality, and non-profit organizations. Bolson PR provides comprehensive services including creative strategy development, communication audits, strategic PR plan development and implementation, writing and thought leadership, event planning and support, new product launch consulting, media relations, media training, brand collaborations, and influencer engagement. The consultancy has extensive experience with recognized American brands and prides itself on applying resourceful and well-considered strategies that boost brands to the next level. Becky Olson brings expertise in establishing high-level strategies, guiding everyday implementation, integrated marketing communication, media relations, and writing. The company has worked with notable clients across various industries, from sampling products to Hollywood elite backstage at award shows to helping independent local businesses activate charitable giving initiatives. Bolson PR also offers digital and social media strategy services and has experience leading cross-functional teams and external partners from program development through implementation. The consultancy is available for projects, ongoing support, maternity and medical leave coverage, or as additional behind-the-scenes support. Notable PR highlights include coverage in major publications like Delish for Sweet Baby Ray's, QSR Magazine for Untamed Brands, Built In for Mystery Tackle Box, and EC Mag for IDEAL Electrical. The company maintains strong relationships with brands and individuals while staying current with market trends and competitor activities.

Services & Capabilities

Bolson PR Consulting offers comprehensive public relations capabilities specifically relevant to the consumer packaged goods industry including new product launch consulting, strategic PR plan development and implementation, media relations, brand collaborations, influencer engagement, creative strategy development, communication audits, writing and thought leadership, event planning and support, and media training. The consultancy has proven experience working with major CPG brands including Sweet Baby Ray's barbecue sauce, various food and beverage companies, restaurant chains, and hospitality organizations. Services include integrated marketing communication, digital and social media strategy, cross-functional team leadership, and program development through implementation. The company specializes in establishing high-level strategies for CPG brands and guiding everyday implementation of PR campaigns that boost brands to the next level.

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