Blaze PR

Blaze PR is a full-service public relations and communications agency specializing in lifestyle brands across the consumer packaged goods, food and beverage, sports, hospitality, and retail sectors. The agency positions itself as a strategic partner for brands seeking meaningful market share growth through targeted media relations, influencer engagement, and consumer-facing campaigns. With a team of veteran practitioners, Blaze PR combines deep industry experience with an agile, analytics-driven approach to brand storytelling and reputation management. The agency has worked with a diverse portfolio of notable clients spanning the CPG and lifestyle space, including Kashi, Honest Tea, KeVita, Balance Bar, Newcastle Brown Ale, and CKE Restaurants, among others. This breadth of experience across both emerging and established brands demonstrates the agency's ability to navigate campaigns from early beta stages through full market launch. Led by President Matt Kovacs and CEO John Davies, the team brings decades of combined expertise in strategic communications, media outreach, and influencer marketing. Kovacs has hands-on experience with brands such as Easton Sports, Levi Strauss, and ESPN, while Davies brings over 40 years of experience working with organizations including American Express, Four Seasons, Firestone Walker Brewing Company, and Mayo Clinic. The agency's senior leadership is complemented by experienced account supervisors and creative strategists who manage multi-faceted campaign execution. Blaze PR's methodology is grounded in a thorough strategic process that accounts for current market conditions, consumer behavior trends, and competitive landscape dynamics. The agency prides itself on being nimble enough to pivot quickly, data-savvy through analytics-informed decision-making, and relentless in pursuing client wins. Their earned media strategy focuses on identifying and amplifying the most relevant brand narrative to key journalists, editors, and digital influencers. The agency has been recognized with multiple industry awards including Hermes, PR World, Communicator, LABJ, PR News, PRSA PRism, and Silver Quill Awards, underscoring its consistent delivery of high-quality communications work. Blaze PR is particularly well-suited for lifestyle and CPG brands looking for a boutique agency with major-agency experience and a performance-oriented culture.