Black Math
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About
Black Math is a design and technology studio founded in 2012, originally established as a boutique animation shop in Boston, Massachusetts. Over the course of more than a decade, it has evolved into a globally connected creative studio offering comprehensive brand, content, and creative technology services to clients across a wide range of industries. The studio operates at the intersection of art, design, and technology, with a philosophy rooted in the belief that creativity and artistic thinking should drive organizational output from the inside out.
The company's core service offering is organized across four primary disciplines: Identity, Content, Tooling & Systems, and Creative Technology. Within the Identity practice, Black Math provides brand strategy and concepting, research and discovery, creative strategy, brand development, campaign strategy, UX strategy, visual identity, voice and tone development, motion identity, spatial identity, and UI systems design. These services are tailored to help brands establish cohesive, differentiated presences across digital and physical touchpoints.
In the Content and Campaigns category, the studio produces experimental campaigns, multi-channel content, 2D and 3D animation, live action production, and editorial and post-production work. This breadth of production capability allows Black Math to serve as both a strategic partner and an execution-focused production house, capable of delivering polished creative output across a variety of formats and media.
The Tooling & Systems practice focuses on scalable creative infrastructure, including content toolkits, system design, production tooling, brand systems and tooling, illustration systems, and AI-enabled toolkits. This positions the studio as a forward-thinking partner for brands seeking to build repeatable, scalable creative operations rather than relying on one-off deliverables.
Black Math's Creative Technology capabilities encompass AI-enabled workflows, AI-enabled design systems, spatial and immersive video, augmented reality, virtual reality, extended reality (AR/VR/XR), interactive campaigns, interactive installations, and product vision work. This makes the studio particularly well-suited for clients navigating emerging technology platforms and seeking creative partners with hands-on technical expertise in next-generation media.
Notable clients and projects include work for Aleo, TransMedics, Bai, Reebok, and Chime, reflecting a client roster that spans biotech, consumer goods, fintech, and athletic brands. Client testimonials highlight the studio's ability to deliver elevated brand identity, aesthetic expertise, and technical capability, particularly in ambiguous or emerging technology contexts such as augmented reality.
The team is led by co-founders Evan Fellers (Founder/CEO) and Jeremy Sahlman (Founder/CCO), supported by senior leadership including a Chief Strategy Officer, Head of Production, Executive Producers, Creative Directors, and specialists in CG, illustration, motion, and spatial design. The studio's multidisciplinary team structure enables it to handle projects ranging from foundational brand development to complex interactive and immersive experiences.
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