Beesou

Beesou is a premium all-natural bitter honey aperitif brand produced by Beehave Beverages, a certified B Corporation based in London, United Kingdom. The product is crafted at 11% ABV and presented in 700ml bottles, positioning it squarely within the premium spirits and aperitif category. The brand was founded by two lifelong friends, Mark and Andrei, who set out to create a distinctive aperitif that combines ethical sourcing with high-quality ingredients and a genuine charitable purpose.

At the heart of the Beesou product is ethically sourced raw British honey, which is fermented and blended with a carefully selected range of natural botanicals. The result is a complex yet smooth bitter aperitif that offers a unique flavor profile described as honey-kissed, setting it apart from traditional herbal or citrus-forward aperitifs. The development process was rigorous and collaborative — the founders consulted with ethical beekeepers, a multi-award-winning wine oenologist experienced in fruit wines, and a leading beverage specialist. It took two years and hundreds of trials and tastings to arrive at the final formulation.

Beesou occupies an innovative position in the beverage market, functioning as a category-defining product rather than a conventional aperitif brand. It is suitable for use in cocktails or served as a spritz, giving it broad appeal across both on-trade and direct-to-consumer channels. The product is marketed as all-natural, with a strong emphasis on ingredient transparency and the avoidance of artificial additives or compromises in quality.

The brand's B Corporation certification, awarded to parent company Beehave Beverages, reflects a verified commitment to meeting rigorous environmental and social performance standards. In addition to this certification, Beesou donates 10% of its profits to Bees For Development, a charity dedicated to supporting ethical beekeeping practices and bee conservation globally. This integrated charitable model is central to the brand's identity and differentiates it within the premium spirits sector.

Beesou is available for direct-to-consumer purchase online, with an expected delivery window of 2–3 days within the UK. At a retail price of £29.99 per 700ml bottle, it is positioned as an accessible luxury product. The brand appeals to consumers who prioritize knowing what goes into their beverages, supporting environmentally responsible production, and purchasing from companies with a measurable social impact. Its honey wine base, botanical infusion, and B-Corp credentials make it a compelling listing for premium off-trade retailers, specialist drinks platforms, and hospitality buyers seeking differentiated aperitif options.