HELMSMAN IMPORTS

Ascênda Tequila is a premium spirits and ready-to-drink (RTD) beverage brand producing additive-free tequila products crafted from 100% Blue Weber agave sourced from Jalisco, Mexico. The company offers two core products: an Ascênda Blanco bottled tequila (750 mL, 80 proof) and an Ascênda Tequila Soda RTD canned beverage (355 mL / 12 fl oz, 5.5% ABV), both built around the same high-quality, additive-free blanco tequila base.

The RTD product is formulated with a minimal, intentional ingredient list: 100% Blue Weber agave blanco tequila, high-pH sparkling water, a proprietary 3 Salts blend, and a hint of orange — with no fillers, no artificial additives, and no shortcuts. At 107 calories per can, it is positioned as a clean, elevated alternative in the fast-growing hard seltzer and RTD spirits category. The Blanco bottled expression is offered as a transparent showcase of the same tequila used in the canned product, emphasizing the brand's commitment to ingredient integrity.

Ascênda targets an affluent, lifestyle-oriented consumer across a variety of premium occasions — including golf courses, hotel suites, pool decks, boat outings, outdoor weddings, and social gatherings. The brand's positioning bridges the gap between traditional tequila culture and the convenience-driven RTD market, appealing to consumers who prioritize quality and clean ingredients without sacrificing occasion-readiness.

The company is actively expanding its distribution network across the United States, with direct-to-consumer door-to-door shipping available in selected states. It also pursues on-premise and retail trade partnerships with country clubs, restaurants, hotels, and specialty retailers. A store locator tool supports retail discovery, and trade inquiries are welcomed from distributors and on-premise operators.

Ascênda differentiates itself within the competitive RTD tequila space through its strict no-additive policy, transparent sourcing from Jalisco, and a premium brand aesthetic designed to appeal to quality-conscious trade buyers and end consumers alike.