Alova
Novamex
Mission Viejo, CA
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About
Novamex is a leading marketer and distributor of authentic Mexican food and beverage products in the United States. Established in 1986, the company offers a wide range of products including Jarritos, Sangría Señorial, Sidral Mundet, Mineragua, Chocolate Ibarra, and more. Novamex is committed to bringing the rich flavors and culture of Mexico to the world through its high-quality offerings. With a focus on sustainability, the company integrates solar panels into its facilities and continues to produce its iconic Jarritos in glass bottles. Headquartered in El Paso, Texas, Novamex leverages its deep understanding of both Mexican and American consumers to drive its success.
Services & Capabilities
Novamex specializes in the marketing and distribution of category-leading Latino, natural, and organic brands. The company excels in providing authentic Mexican beverages and food products, catering to the Hispanic and natural products market in the United States. Its expertise includes strategic marketing, consumer research, and a robust distribution network.
Brands
Alova
News
Nine Years After Exit, Steaz’s Founders Return to Lead Turnaround
Nine Years After Exit, Steaz’s Founders Return to Lead Turnaround
After years of declining sales and a retreading footprint, Steaz owner Nova Naturals, a subsidiar...
Jarritos Names WALO Creative as Creative and Media Agency of Record
Jarritos Names WALO Creative as Creative and Media Agency of Record
WALO will lead creative and assist with strategic planning for the Mexican beverage brands, Jarri...
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