Hair of the Dog

Headquartered in Dade City, Florida, Innovative Technologies of America Inc is the producer of the Hair of the Dog™ brand Energy Drink and Hair of the Dog™ Sports Apparel. Hair of the Dog™ is not your typical energy drink. Not only does it taste great, but it is also designed to nutritionally support alcohol detoxification.

The Hair of the Dog™ that bit you, you've heard of it; that simple phrase that describes the solution for your morning woes after you've had one too many drinks. Traditionally this phrase was meant to describe the process of drinking the same alcohol you had the night before to help alleviate the side effects of alcohol. Now ITC brings new meaning to the phrase with an All Natural Alternative to feeling better in the morning. By making ITC's Hair of the Dog™ the last drink of the night you can avoid the morning after affects from alcohol. If you forget to take it before going to bed, Hair of the Dog™ will "Take the Bite out of Last Nite"™