Genesis Today

Austin, TX

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About

The destination is a large contract manufacturer serving the nutrition and wellness industry, combining nutraceutical research and product development with multi-site production. It presents itself as a full-service partner covering research and development, formulation, manufacturing, packaging and logistics, underpinned by regulatory knowledge, intellectual property management, and marketing and sales support for the brands it produces for. Product forms are deliberately broad. The network makes drinks, wellness shots, gels and gel packs, creams and lotions, shake mixes, powders, capsules, tablets, softgels and nutrition bars. Powder expertise covers fast-dissolving precision blends, superfoods, performance and wellness supplements, proteins, creatine, collagen, BCAAs, pre-, pro- and postbiotics and electrolytes. Solid-dose work spans advanced multivitamins, nootropics, adaptogens and herbals aimed at brain wellness, beauty from within, performance, gut health and the microbiome, and weight management. Softgel capability includes vegan, bovine and pescatarian shells, plant oils, omega-3s, high-potency EPA and DHA, triglyceride forms, ultra-purified oils and flavoured or odour-controlled finishes. Liquid work covers precision functional beverages, liquid multivitamins, liposomal formats, liquid probiotics and sports gels, with flavour and organoleptic optimisation in house. There is also a bar line covering raw nutritional bars, fruit bars and bites, and a cosmetics and skincare line producing moisturisers, sunscreens, serums and night creams. Packaging is handled across an equally wide set of formats: jars, gusseted bags, composite cans, single-serve pouches, stick packs and bulk containers for powders; bottling in various counts, blister packs and pouches for capsules, tablets and softgels; PET, HDPE and glass bottles and shot formats for liquids; and printed wrappers, caddies and pouches for bars, plus bottles, pumps and tubes for skincare. Operations are organised as a network of named production sites, including ProForm Laboratories, Phoenix Formulations, Capstone Nutrition, Bee Health, Dallas One Solutions and Living Ecology. Headquarters are in the Salt Lake City, Utah area, with facilities stretching from East Texas to the San Francisco Bay Area and into the United Kingdom, and production sites cited in California, Arizona and Texas. The site quotes a combined footprint of over 1.3 million square feet in one place and 14 facilities at 1.5 million square feet with 5,000 unique formulations elsewhere. The multi-site model is positioned as supply-chain redundancy and freight advantage, letting customers manufacture and fulfil from more than one location, backed by ingredient buying power and a third-party carrier network. Quality control, safety and an ESG programme covering environmental, social and governance commitments are stated across the site. Note on identity: the requested supplier's URL redirects here. The destination is in the same nutrition and supplement industry and reads as the manufacturer that now holds that business rather than an unrelated party occupying a lapsed domain, so this has been treated as a continuation.

Services & Capabilities

Contract Manufacturing, Powder Blending, Capsules and Tablets, Softgels, Functional Beverages and Shots, Nutrition Bars, Cosmetics and Skincare, Packaging, Product Development and R&D, Logistics and Fulfillment

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