6 Seeds Consulting

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About

6 Seeds Consulting is a Toronto-based food marketing, communications, and research agency specializing in helping food, agriculture, and consumer packaged goods brands navigate strategic turning points. The company serves as a wayfinder for brands that are stuck, stalled, or scaling, helping them answer the critical question: 'Where do we go next?' Their comprehensive approach combines consumer research, AI-powered insights, marketing strategy, and communications to help brands fix what's broken, fuel what's next, and find their way forward with clarity and confidence. 6 Seeds works with notable clients including USA Rice Federation, California Walnuts, California Prunes, American Peanut Council, Animal Health Canada, Distilled Spirits Council, Grodan, NWC Wild Rice Company, Derlea, United States Agricultural Export Development Council, The Cranberry Institute, and Pickerd. The agency offers specialized services in market research, brand positioning, consumer insights, digital marketing, content creation, and strategic communications. They have developed proprietary tools including the 6 Seeds Synthetic Research Platform and produce the 6 Seeds Sustenance Podcast, which provides strategic insights for food and agriculture leaders. The company is led by CEO Andreas Duess and Co-Founder/Managing Partner Saskia Brussaard, who bring decades of experience in food industry marketing and AI-powered consumer research. 6 Seeds focuses on helping brands understand complex consumer landscapes, navigate trade uncertainties, leverage AI technology, and build authentic connections with their target audiences in an increasingly competitive marketplace.

Services & Capabilities

6 Seeds Consulting provides comprehensive marketing and research capabilities specifically tailored for the consumer packaged goods industry, including strategic market research and consumer insights, AI-powered synthetic research platforms, brand positioning and messaging development, digital marketing and content creation, crisis communications and reputation management, export market development and international expansion strategies, commodity board marketing and promotional campaigns, retail strategy and channel optimization, sustainability messaging and environmental positioning, and trade show and industry event marketing. The agency specializes in helping CPG brands navigate complex regulatory environments, understand evolving consumer preferences, leverage artificial intelligence for market intelligence, and develop authentic brand narratives that resonate with modern consumers while addressing concerns about authenticity, sustainability, and value.

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